Across the USA, many of the old-style roadside attractions have disappeared but in western South Dakota they are alive and well – and quite often still run by the same families that started them generations ago. The most famous include Wall Drug, the 1880 Town, Pioneer Auto Show of Murdo, Reptile Gardens and Bear Country. But many other small businesses entertain travelers with cave tours, gold panning, helicopter rides and other such fun. There’s a reason why the attractions have endured: they are run by entrepreneurial folks who adapted to the changing time while preserving the old-fashioned hospitality that endeared them to travelers long ago. There’s a good chance you’ll be greeted by one of the owners if you stop. That won’t happen in Disneyland.